The hardest house to sell is….

I showed a house to a family last night. It was in a desirable neighborhood. Had a nice lot. Had lots of square footage and a nice floor plan.

What was the problem?

There wasn’t any one feature of the house that was amazing and there wasn’t anything to hate either. It was all just okay.

Most houses have a combination of things you love and things you dislike but you can live with. The normal thought process for deciding if you want the house is weighing back and forth between what you like and dislike. When the house has nothing you like and nothing you dislike, it is hard. People want to fall in love with their house. Often it is easier to sell a house with an amazing kitchen and a bad lot. Or an outdated house with an incredible lot.

You would think such an inoffensive house would be ideal, but it is not. Showings for these type of houses usually take a little longer. Buyers typically walk through the house several times hoping they have missed that one feature that they can get excited about. But it isn’t there. And there isn’t anything to walk away from the house hating. So most of them just walk away.

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